Ethics Essay Example | Topics and Well Written Essays - 1500 words - 7

Ethics - Essay Example Most would not think cheating Uncle Sam out of such a small amount as ‘unethical.’ These types of behavior illustrate both how conditioning and association function to determine our course in life. While we are influenced by how we were taught regarding what is right and wrong within a given situation and we make decisions based upon our association with these rules, ethics can ultimately only be quantified on a personal level. Slavery was just as wrong then as now and cheating is always wrong even if it’s the government that is the victim. During the days of slavery, many knew it to be wrong and it bothers some to exceed the speed limit or dodge taxes even to the smallest extent but why the disparity? The discrepancy lies within the experiences of the individual, what they witnessed as acceptable behavior and were taught as children. Whether or not a society progresses in a positive, productive manner ultimately depends upon how ethical it collectively decides to be, a reflection of the importance it gives to educating its citizens on understanding their own personal ethical conduct. Because society is, at its most basic level, a collection of individuals, it is necessary to define one’s own philosophy of proper business ethics before moving out into the field. For me, proper business ethics should include an individual’s constant attention to the common good and justice, which includes issues of sustainability and eco-efficiency as well as leading by example at the individual and organizational level. Ethical business practices give customers, employees, partners and shareholders reassurance that they will not be cheated. The ethical approach that favors the common good suggests that a corporation’s actions should benefit, ultimately, all of a community or society. According to Socrates, knowledge of oneself

Marketing plan for Riverford Essay Example | Topics and Well Written Essays - 2500 words

Marketing plan for Riverford - Essay Example The measure has also downgraded the staff level into a manageable number with the delivery system maintained. Cost of the merchandize transacted The summation of the products sold to the clients within the next three years will be obtained from the sellers who have been tasked with keeping a record of the orders completed (Kotler, Keller, Brady, Goodman, and Hansen 2009, p16). Based on the past records, the records have suggested that Riverford affords to deliver to at least 600 homes within England on a daily basis. With the launch of the website service, the number is expected to rise to a minimum of 1000 deliveries daily. The transport cost per delivery is expected to cost 15% of the total delivery made, generating a profit of 23% of the total expenses used in production. The costs of internet services included in the profit ratings include $235 per month, which includes the e-mail service fee. Other Costs The number of trucks to be added in the new delivery routine is expected to be added in the field. The total cost per truck will hike by 10% within the next two years costing $500,000 per truck. The growth would be based on the ability of the company to employ new employees on the management field with four supervisors on the new branches to cost $2500 monthly. The demoted clients are to be compensated as they have helped generate the needed profit and will cost the company an additional $5000 annually for the next three years. The money used in rent for the new offices to be established to complement the existing blocks is estimated to be costing the financial departments a total of $4, 500/month. The other facilities needed would be new refrigerators to preserve some of the products and extra expenses on the packaging that would utilize the biodegradable packing bags to preserve the environment. There is the need to engage in other marketing ventures to sell the newly attained idea to present online marketing franchise (Baker & Hart 2007, p34). The marke ting ventures would include presenting the products on online magazines, covering magazine ads and utilizing community advertising spaces. The company wishes to extend the services to a market beyond the UK presentation hence the desire to collaborate with major restaurants like McDonalds. This would cost an added fee of $1500/month in employing skilful advertisers. The above mentioned criteria can be analyzed to present the vision to present the new service on the desired demographic. The leading groups to be served would be included in the family and company setting (Kotler, Keller, Brady, Goodman, and Hansen 2009, p41). Break even To achieve the desired goods for retention of the employees and deficit the expenditure, there is the need to produce monthly sales of $50, 000 to cater for the incurred costs. The assumption would be placed in the need to venture into new strategies of advertising and completing the sales. The company expects to realize elimination of the competition f rom small-scale businesses and adopt the system of product selection and delivery. Sales forecast The sales have picked up since the company started supplying fruits to the customers who appreciate a wider concentration of the products needed. There company also presents an establishment of the branches that not only specialize in the vegetables, but also witness participation in producing juice that sells the